06/06(Tue) Don't Make Me Rate You (Host:Janice)
發表於 : 週日 5月 28, 2017 11:58 am
Hi there,
This is Janice, your host of the 06/06 meeting. As a first time host, the most daunting task is not only to overcome my laden anxiety but also to ready a topic to curry favor with YOYOers’ taste. “Don't make me rate you” is the topic I have selected for our meeting. Please do not misconstrue the topic literally, I have no audacity to “rate” any of you. Instead, many services out there urge us to rate them, as such, let’s have a discussion to see how it plays out in our lives. There are 4 questions in each session and please usher any improvised questions in your group discussion at your will.
Here you go and enjoy it!
Don't make me rate you
http://time.com/4341388/dont-make-me-rate-you/
Last week I had to attend an event that required me to look better than my regular wilted self (having left "effortless beauty" behind somewhere in my 20s), so I did what any self-respecting woman would do, which was to go for a blowout at a nearby Drybar. Drybar is one of those totally genius, why-didn't-I-think-of-that businesses that are making someone who is not me very rich. After the visit, my hair looked much better--so much better, in fact, that I was feeling almost effortlessly beautiful until I got back to my desk to find an email from Drybar, asking if I would rate my experience. Which means there's yet another business I have to break up with because it wants more of me than I'm willing to give.
Life is so complicated now, and I'm pretty sure it's Yelp's fault. Before we were all rating and reviewing everything we did, life was straightforward. Now in order to buy, visit or do anything, you need to follow this six-step process:
1. Decide and plan to do the thing
2. Do the thing
3. Take a photo of yourself doing the thing
4. Post the photo of you doing the thing on social media
5. Repeatedly check how many likes the post of you doing the thing got
6. Rate the thing
Meaning just going to Taco Bell or the dentist becomes a six-step process. And sensible cranks like me would usually like to stop after step 2.
As I see it, there are two problems with our rate-everything way of living. First, the mystery-of-life issue. By my completely unscientific estimation, every time a new social-media platform is introduced, life loses about 8,500 mysteries. Before long we will all know everything about everybody, and most of it will be stuff you didn't want to know in the first place. Ever since KimKardashian West's naked derriere broke the Internet, the idea that we can "leave something to the imagination" has grown smaller and smaller in the rearview mirror.
O.K., millennials, I know what you're thinking: expressing ourselves through ratings allows businesses to constantly iterate, remain in lean startup mode, do all those things that sounded supersexy and new back in, oh, 2009. Well, guess what? I'd venture to say there can be more muscle in keeping your opinions to yourself than in giving a business a lousy review. Have we forgotten that there is great power in playing your cards close to the vest? In cultivating mystery? (Thomas Pynchon, help me out here.) Would Mr. Darcy--the most captivating, mysterious man in literature--have rated his Uber driver after being dropped off at Pemberley? "My good opinion once lost is lost forever," he avowed, and I'm not sure anyone wants to know more than that. I once worked for a legendarily scary woman whose power was all about her inscrutability. Every day involved anxious tea-leaf reading on the part of her staff. "Did she like that thing you showed her?" "I don't know, she hasn't responded." "Where did she go all afternoon?" "I don't know, she didn't tell anybody." She was stern, capricious, taciturn. And above all, mysterious, which both explained her allure and enabled her to keep us firmly within her control.
Second problem: the time-suck factor. No, Drybar (and Uber and Everlane and Paperless Post), I do not want to be in a committed, dynamic relationship with you. I don't want to fill out a survey, and while I appreciate the peppy email from user-support associate Katie, I resent you for the time I spent reading it. Katie, if I need more help, I will reach out. Am I just a grumpy middle-aged lady who left effortless beauty behind in her 20s and now mostly wants to be left alone? Perhaps. And I'm selfish: I often make recipes on the basis of the number of stars they receive and choose movies by Rotten Tomatoes scores.
In summary, and to businesses everywhere: I just want you to provide me with something that I pay for, and then I want no contact with you until the next time I need you. Isn't it enough that I gave you my credit-card number? If time is indeed money, then by taking my money and afterward making me rate the experience of your taking my money, you're essentially double-billing me. And I'm pretty sure that's illegal, at least in most states. All I know is that as soon as I rate the experience of writing this column, I'm getting on the horn with the FTC.
Questions for discussion
Session I
1a) Do you resonate with the editor that life is so complicated now as a shopper to complete a purchase? If so, please share some examples.
1b) Is a rating report, such as Yelp or any alike apps, a culprit to complicate our selections or an aide to facilitate our purchases?
2a) Would you reference rating reviews prior to purchasing a service/product? Why/not? Any specific example to share?
2b) How can you tell that a rating review is practical and trustworthy? Have you ever cast any doubt on the validity of user rating? Any example to share?
3a) Do you partake in the six-step process mentioned in the article? Why/not?
3b) Is the process a social SOP or a byproduct of FOMOphobia (Fear Of Missing Out) in the world of social networks? Any pressure to practice it or not field it?
4) The editor specifically singled out the millennials’ way of living as trendsetters in rating as lacking of the sense of the dominance of the mystery-of-life issue.
4a)Whose side are you on—the editor or the millennials’ regarding this very subject? Please share your thoughts.
4b) Out of sync among generations has never been unfamiliar to all ages. Are you usually comfortable with or tormented by the disparities? What's your take on it? Any example to share?
Session II
1)The editor’s argument against rating reviews seems less than compelling as she frequently relies on rating reviews in her everyday life. It juxtaposes one modern conundrum that a rating report can be viewed as either a key element in progress improvement or a backlash of revealing or invading one’s privacy in the era of "Big Data" nowadays! What can we do to create a win-win scenario as netizens?
2a)What's your spin on the following sentences:(Please refer to 4th paragraph in bold and underlined)
** expressing ourselves through ratings allows businesses to constantly iterate, remain in lean startup mode, do all those things that sounded supersexy and new back in, oh, 2009.**
2b)What do you think the editor is referring to in the aforementioned sentences ? Do you agree that startups tend to value customers’ experience more than big corporations? Why?
Reference – Lean startup https://en.m.wikipedia.org/wiki/Lean_startup
3a)Sending and bombarding customers with unwanted rating surveys may cause “survey fatigue” or create a high level of annoyance. Why do some companies or services unwisely keep doing so?
3b)How would you amend the approach if you were someone who needs feedbacks for your products/services?
4)Study has shown that the service industry has outperformed other industries since the mid-70s, which took up 63.15% of Taiwan GDP and populated 59.17% of employees. Obviously, going the extra mile with customer service plays a crucial role in the advancement of the industry.
Reference: http://www.ey.gov.tw/state/News_Content ... 5B857F7A92
4a)Do you consider rating surveys to be pivotal to customer service in Taiwan? Has the follow-up of a rating questionnaire been fashioned well here? Any specific experience to share? (Like it or not doesn't really matter)
4b)What do you value the most in terms of customer service? How does a business stand out in a competitive service industry? How can a business win your heart as a loyal customer? Please share with us one of your most memorable customer experiences….
********************************************************************************************************************************************
Agenda:
6:45 ~ 7:00pm Greetings & Free Talk / Ordering Beverage or Meal / Getting Newcomer’s Information
7:00 ~ 7:10pm Opening Remarks / Newcomer’s Self-introduction / Grouping
(Session I)
7:10 ~ 7:55pm Discussion Session (45 mins)
7:55 ~ 8:10pm Summarization (15 mins)
8:10 ~ 8:20pm Regrouping / Instruction Giving / Taking a 10 Minutes Break (Intermission)
(Session II)
8:20 ~ 9:05pm Discussion Session (45 mins)
9:05 ~ 9:20pm Summarization (15 mins)
9:20 ~ 9:30pm Concluding Remarks / Announcements ********************************************************************************************************************************************
聚會日期:列於該貼文主題內
聚會時間:當天請準時於 6:45 pm 到達 ~ 約 9:30 pm 左右結束
星期二聚會地點:丹堤濟南店
地址、電話:台北市濟南路三段25號 (02) 2740-2350
捷運站:板南線 忠孝新生站 3 號出口
走法:出忠孝新生站 3 號出口後,沿著巷子(忠孝東路三段10巷)走約 2 分鐘,到了濟南路口,左轉走約 2 分鐘即可看到。
最低消費: 80 元
注意事項:
1. 文章是否需要列印請自行斟酌,但與會者請務必自行列印 Questions for discussion。
2. 與會者請先閱讀過文章,並仔細想過所有的問題,謝謝合作!
給新朋友的話:
1. 請事先準備 2~3 分鐘的英語自我介紹;會議結束前可能會請你發表 1~2 分鐘的感想。
2. 請事先閱讀文章以及主持人所提的討論問題,並事先寫下自己所欲發表意見的英文。
3. 全程以英語進行,參加者應具備中等英語會話能力,對任一討論問題,能夠以 5 到 10 句英文表達個人見解。
4. 在正式加入之前,可以先來觀摩三次,觀摩者亦須參與討論。
5. 正式會員資格取得:Yoyo行政團隊視情況發送正式會員邀請函。獲邀加入者,可於繳交終生會費 NT$1,000後成為Yoyo正式會員。
This is Janice, your host of the 06/06 meeting. As a first time host, the most daunting task is not only to overcome my laden anxiety but also to ready a topic to curry favor with YOYOers’ taste. “Don't make me rate you” is the topic I have selected for our meeting. Please do not misconstrue the topic literally, I have no audacity to “rate” any of you. Instead, many services out there urge us to rate them, as such, let’s have a discussion to see how it plays out in our lives. There are 4 questions in each session and please usher any improvised questions in your group discussion at your will.
Here you go and enjoy it!
Don't make me rate you
http://time.com/4341388/dont-make-me-rate-you/
Last week I had to attend an event that required me to look better than my regular wilted self (having left "effortless beauty" behind somewhere in my 20s), so I did what any self-respecting woman would do, which was to go for a blowout at a nearby Drybar. Drybar is one of those totally genius, why-didn't-I-think-of-that businesses that are making someone who is not me very rich. After the visit, my hair looked much better--so much better, in fact, that I was feeling almost effortlessly beautiful until I got back to my desk to find an email from Drybar, asking if I would rate my experience. Which means there's yet another business I have to break up with because it wants more of me than I'm willing to give.
Life is so complicated now, and I'm pretty sure it's Yelp's fault. Before we were all rating and reviewing everything we did, life was straightforward. Now in order to buy, visit or do anything, you need to follow this six-step process:
1. Decide and plan to do the thing
2. Do the thing
3. Take a photo of yourself doing the thing
4. Post the photo of you doing the thing on social media
5. Repeatedly check how many likes the post of you doing the thing got
6. Rate the thing
Meaning just going to Taco Bell or the dentist becomes a six-step process. And sensible cranks like me would usually like to stop after step 2.
As I see it, there are two problems with our rate-everything way of living. First, the mystery-of-life issue. By my completely unscientific estimation, every time a new social-media platform is introduced, life loses about 8,500 mysteries. Before long we will all know everything about everybody, and most of it will be stuff you didn't want to know in the first place. Ever since KimKardashian West's naked derriere broke the Internet, the idea that we can "leave something to the imagination" has grown smaller and smaller in the rearview mirror.
O.K., millennials, I know what you're thinking: expressing ourselves through ratings allows businesses to constantly iterate, remain in lean startup mode, do all those things that sounded supersexy and new back in, oh, 2009. Well, guess what? I'd venture to say there can be more muscle in keeping your opinions to yourself than in giving a business a lousy review. Have we forgotten that there is great power in playing your cards close to the vest? In cultivating mystery? (Thomas Pynchon, help me out here.) Would Mr. Darcy--the most captivating, mysterious man in literature--have rated his Uber driver after being dropped off at Pemberley? "My good opinion once lost is lost forever," he avowed, and I'm not sure anyone wants to know more than that. I once worked for a legendarily scary woman whose power was all about her inscrutability. Every day involved anxious tea-leaf reading on the part of her staff. "Did she like that thing you showed her?" "I don't know, she hasn't responded." "Where did she go all afternoon?" "I don't know, she didn't tell anybody." She was stern, capricious, taciturn. And above all, mysterious, which both explained her allure and enabled her to keep us firmly within her control.
Second problem: the time-suck factor. No, Drybar (and Uber and Everlane and Paperless Post), I do not want to be in a committed, dynamic relationship with you. I don't want to fill out a survey, and while I appreciate the peppy email from user-support associate Katie, I resent you for the time I spent reading it. Katie, if I need more help, I will reach out. Am I just a grumpy middle-aged lady who left effortless beauty behind in her 20s and now mostly wants to be left alone? Perhaps. And I'm selfish: I often make recipes on the basis of the number of stars they receive and choose movies by Rotten Tomatoes scores.
In summary, and to businesses everywhere: I just want you to provide me with something that I pay for, and then I want no contact with you until the next time I need you. Isn't it enough that I gave you my credit-card number? If time is indeed money, then by taking my money and afterward making me rate the experience of your taking my money, you're essentially double-billing me. And I'm pretty sure that's illegal, at least in most states. All I know is that as soon as I rate the experience of writing this column, I'm getting on the horn with the FTC.
Questions for discussion
Session I
1a) Do you resonate with the editor that life is so complicated now as a shopper to complete a purchase? If so, please share some examples.
1b) Is a rating report, such as Yelp or any alike apps, a culprit to complicate our selections or an aide to facilitate our purchases?
2a) Would you reference rating reviews prior to purchasing a service/product? Why/not? Any specific example to share?
2b) How can you tell that a rating review is practical and trustworthy? Have you ever cast any doubt on the validity of user rating? Any example to share?
3a) Do you partake in the six-step process mentioned in the article? Why/not?
3b) Is the process a social SOP or a byproduct of FOMOphobia (Fear Of Missing Out) in the world of social networks? Any pressure to practice it or not field it?
4) The editor specifically singled out the millennials’ way of living as trendsetters in rating as lacking of the sense of the dominance of the mystery-of-life issue.
4a)Whose side are you on—the editor or the millennials’ regarding this very subject? Please share your thoughts.
4b) Out of sync among generations has never been unfamiliar to all ages. Are you usually comfortable with or tormented by the disparities? What's your take on it? Any example to share?
Session II
1)The editor’s argument against rating reviews seems less than compelling as she frequently relies on rating reviews in her everyday life. It juxtaposes one modern conundrum that a rating report can be viewed as either a key element in progress improvement or a backlash of revealing or invading one’s privacy in the era of "Big Data" nowadays! What can we do to create a win-win scenario as netizens?
2a)What's your spin on the following sentences:(Please refer to 4th paragraph in bold and underlined)
** expressing ourselves through ratings allows businesses to constantly iterate, remain in lean startup mode, do all those things that sounded supersexy and new back in, oh, 2009.**
2b)What do you think the editor is referring to in the aforementioned sentences ? Do you agree that startups tend to value customers’ experience more than big corporations? Why?
Reference – Lean startup https://en.m.wikipedia.org/wiki/Lean_startup
3a)Sending and bombarding customers with unwanted rating surveys may cause “survey fatigue” or create a high level of annoyance. Why do some companies or services unwisely keep doing so?
3b)How would you amend the approach if you were someone who needs feedbacks for your products/services?
4)Study has shown that the service industry has outperformed other industries since the mid-70s, which took up 63.15% of Taiwan GDP and populated 59.17% of employees. Obviously, going the extra mile with customer service plays a crucial role in the advancement of the industry.
Reference: http://www.ey.gov.tw/state/News_Content ... 5B857F7A92
4a)Do you consider rating surveys to be pivotal to customer service in Taiwan? Has the follow-up of a rating questionnaire been fashioned well here? Any specific experience to share? (Like it or not doesn't really matter)
4b)What do you value the most in terms of customer service? How does a business stand out in a competitive service industry? How can a business win your heart as a loyal customer? Please share with us one of your most memorable customer experiences….
********************************************************************************************************************************************
Agenda:
6:45 ~ 7:00pm Greetings & Free Talk / Ordering Beverage or Meal / Getting Newcomer’s Information
7:00 ~ 7:10pm Opening Remarks / Newcomer’s Self-introduction / Grouping
(Session I)
7:10 ~ 7:55pm Discussion Session (45 mins)
7:55 ~ 8:10pm Summarization (15 mins)
8:10 ~ 8:20pm Regrouping / Instruction Giving / Taking a 10 Minutes Break (Intermission)
(Session II)
8:20 ~ 9:05pm Discussion Session (45 mins)
9:05 ~ 9:20pm Summarization (15 mins)
9:20 ~ 9:30pm Concluding Remarks / Announcements ********************************************************************************************************************************************
聚會日期:列於該貼文主題內
聚會時間:當天請準時於 6:45 pm 到達 ~ 約 9:30 pm 左右結束
星期二聚會地點:丹堤濟南店
地址、電話:台北市濟南路三段25號 (02) 2740-2350
捷運站:板南線 忠孝新生站 3 號出口
走法:出忠孝新生站 3 號出口後,沿著巷子(忠孝東路三段10巷)走約 2 分鐘,到了濟南路口,左轉走約 2 分鐘即可看到。
最低消費: 80 元
注意事項:
1. 文章是否需要列印請自行斟酌,但與會者請務必自行列印 Questions for discussion。
2. 與會者請先閱讀過文章,並仔細想過所有的問題,謝謝合作!
給新朋友的話:
1. 請事先準備 2~3 分鐘的英語自我介紹;會議結束前可能會請你發表 1~2 分鐘的感想。
2. 請事先閱讀文章以及主持人所提的討論問題,並事先寫下自己所欲發表意見的英文。
3. 全程以英語進行,參加者應具備中等英語會話能力,對任一討論問題,能夠以 5 到 10 句英文表達個人見解。
4. 在正式加入之前,可以先來觀摩三次,觀摩者亦須參與討論。
5. 正式會員資格取得:Yoyo行政團隊視情況發送正式會員邀請函。獲邀加入者,可於繳交終生會費 NT$1,000後成為Yoyo正式會員。